Privacy Policy
Effective date: August 24, 2026
Korea Actually respects your privacy. This Privacy Policy explains what information may be collected when you visit https://k-actually.com, how that information may be used, and the choices available to you.
Who we are
Korea Actually is an independent English-language publication operated from South Korea.
Our website address is: https://k-actually.com.
Information you provide directly
You may voluntarily provide personal information when you contact Korea Actually through a contact form or email.
This may include:
- Your name
- Your email address
- The subject and content of your message
- Any other information you choose to provide
This information may be used to respond to your inquiry, review corrections, communicate about partnerships or collaborations, respond to Korean brand or maker inquiries, prevent abuse, or handle other requests you submit.
Korea Actually does not sell personal information that you submit through the website.
Information collected automatically
When you visit Korea Actually, certain technical and usage information may be collected automatically by the website and third-party services used to operate, analyze, secure, or monetize the site.
This information may include:
- IP address or similar technical identifiers
- Browser type
- Device type and operating system
- Approximate geographic location
- Pages viewed
- Referral source
- Session information
- Interactions with pages and links
- Date and time of visits
This information is generally used to understand how visitors use the site, improve content and navigation, measure performance, maintain security, and analyze traffic.
Google Analytics
Korea Actually uses Google Analytics to understand website traffic and how visitors interact with the site.
Google Analytics may use cookies and similar technologies to collect information such as user and session statistics, approximate geographic location, browser and device information, referral information, and interactions with pages on this website.
Google may process information collected through Google Analytics according to its own privacy policies, terms, and data-processing practices.
You can learn more about how Google handles information through Google’s privacy resources and policies.
Cookies and similar technologies
Korea Actually and third-party services used on this website may store or access cookies, web beacons, or similar technologies on your device.
These technologies may be used for purposes including:
- Website functionality
- Traffic measurement and analytics
- Remembering preferences
- Security and spam prevention
- Advertising and advertising measurement, if advertising is enabled
- Affiliate tracking, where applicable
You can control or delete cookies through your browser settings. Blocking or deleting cookies may affect the operation of some website features or third-party services.
WordPress cookies
Korea Actually is built using WordPress.
WordPress may use cookies for administrative, login, security, display, and website functionality purposes. Some of these cookies primarily apply to website administrators or logged-in users rather than ordinary visitors.
If visitor-facing WordPress features such as comments, accounts, or other interactive functions are enabled in the future, additional cookies may be used and this Privacy Policy may be updated accordingly.
Comments
Korea Actually does not currently rely on public comments as a primary website feature.
If comments are enabled in the future, information submitted through the comment form, along with technical information such as IP address and browser information, may be processed for moderation, security, and spam-detection purposes.
This Privacy Policy may be updated if the site’s comment functionality materially changes.
Contact forms and communications
When you contact Korea Actually through a contact form, the information you submit may be stored for as long as reasonably necessary to respond to your message, maintain records of relevant correspondence, prevent abuse, or meet administrative or legal obligations.
If your message relates to a correction, partnership, sponsorship, Korean brand, maker, or manufacturer inquiry, relevant correspondence may be retained for future reference where reasonably necessary.
Advertising
Korea Actually may display advertising in the future, including advertising provided by Google AdSense or other advertising partners.
Third-party vendors, including Google, may use cookies, web beacons, IP addresses, or other identifiers to collect information as a result of advertising displayed on this website.
Third-party vendors, including Google, may use cookies to serve ads based on a user’s previous visits to Korea Actually or other websites.
Google’s use of advertising cookies enables Google and its partners to serve advertisements to users based on visits to this website and/or other websites on the Internet.
Users may manage or opt out of personalized advertising through Google’s Ads Settings.
If Korea Actually uses additional third-party advertising vendors or advertising networks, those providers may also use cookies or similar technologies according to their own privacy policies.
Where required by applicable law, consent or other appropriate privacy controls may be provided before certain advertising or tracking technologies are used.
How Google may use data
Korea Actually may use Google products and services such as Google Analytics and, in the future, Google AdSense.
As a result, Google may collect, receive, process, or use information from visitors through technologies such as cookies, IP addresses, web beacons, or other identifiers.
For more information, you can review Google’s explanation of how it uses information from websites and apps that use Google services.
Affiliate links
Some articles on Korea Actually may contain affiliate links.
If you click an affiliate link, the relevant affiliate network, merchant, booking platform, retailer, or other provider may use cookies or similar tracking technologies to determine whether a purchase, booking, registration, or other qualifying action resulted from the referral.
Korea Actually may receive a commission from qualifying transactions at no additional cost to you.
Affiliate relationships do not determine the factual conclusions, editorial opinions, or recommendations published on Korea Actually.
Embedded content and third-party websites
Articles on Korea Actually may include or link to content from other websites, such as videos, images, maps, social media posts, government websites, transportation operators, retailers, company websites, booking platforms, or other external resources.
Embedded content from another website may behave in the same way as if you visited that website directly.
These third-party websites may collect information about you, use cookies or similar technologies, embed additional tracking, and monitor your interaction with their content according to their own privacy policies.
Once you leave Korea Actually or interact with third-party embedded content, the privacy practices of those services are governed by their own policies.
Korea Actually is not responsible for the privacy practices, security practices, or content of third-party websites.
Media
Ordinary visitors are not currently provided with a general public image-upload feature on Korea Actually.
If visitor-upload functionality is introduced in the future, users should avoid uploading images containing embedded location information, such as EXIF GPS data, unless they intend for that information to be shared.
Who we may share information with
Korea Actually does not sell personal information submitted directly through the website.
Information may be processed or shared with service providers where reasonably necessary to operate the website, including services used for:
- Website hosting
- Analytics
- Security and spam prevention
- Contact-form processing
- Email communications
- Advertising, if enabled
- Affiliate tracking, where applicable
These third-party providers may process information according to their own privacy policies, contractual obligations, and applicable laws.
Information may also be disclosed where reasonably necessary to comply with legal obligations, protect the website or its users, investigate abuse or fraud, or respond to valid legal requests.
How long we retain information
Different types of information may be retained for different periods depending on why the information was collected, technical requirements, legal obligations, website security, and the settings of third-party services used by Korea Actually.
Information submitted through contact forms may be retained for as long as reasonably necessary to respond to an inquiry, maintain relevant records, prevent abuse, or satisfy administrative or legal requirements.
Analytics information may be retained according to the data-retention settings and policies of the relevant analytics provider.
Korea Actually does not intentionally retain personal information longer than reasonably necessary for its intended purpose.
Your privacy rights
Depending on where you are located, applicable privacy or data-protection laws may provide you with certain rights regarding your personal information.
If you have directly provided personal information to Korea Actually, for example through a contact form, you may contact us to request access to, correction of, or deletion of that information where applicable.
You may also have rights relating to objection, restriction of processing, withdrawal of consent, or data portability where those rights apply under relevant law.
These rights may be subject to legal exceptions. For example, certain information may need to be retained for administrative, legal, security, fraud-prevention, or legitimate record-keeping purposes.
International visitors and data processing
Korea Actually is operated from South Korea and is intended for an international audience.
Third-party services used by the site may process or store information in countries other than the country in which you live.
Depending on your location, different privacy and data-protection laws may apply to the processing of your information.
Children’s privacy
Korea Actually is a general informational publication and is not specifically directed at children.
We do not knowingly request personal information from children through this website.
If you believe that a child has submitted personal information to Korea Actually inappropriately, please contact us so that the matter can be reviewed.
Security
Korea Actually takes reasonable steps to operate and maintain the website securely.
However, no website, online transmission, or data-storage system can be guaranteed to be completely secure, and visitors should avoid sending highly sensitive information through ordinary website contact forms.
Changes to this Privacy Policy
This Privacy Policy may be updated as Korea Actually adds or changes features, analytics tools, advertising services, affiliate programs, contact functions, or other third-party services, or when legal and technical requirements change.
When material changes are made, the effective date at the top of this page will be updated.
Contact
If you have questions about this Privacy Policy, want to make a privacy-related request, or have concerns about how information is handled on Korea Actually, please use the Contact page.